The people behind the figures
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The people behind the figures
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Maker directory
Japan
A Takara Tomy subsidiary formed January 5, 2009 by renaming the surviving entity of a January 1, 2009 four-company merger combining Yujin (gachapon, founded February 9, 1988), Heartland (plush), Subarudo (candy toys), and Yumeito / U-Mate (stationery and water toys). Headquartered in Katsushika, Tokyo. Operates as the Takara Tomy group's gachapon, capsule-figure, character-merchandise, and confectionery toy company. Branded as T-ARTS on the English-language corporate site and on much retailer-facing product packaging. Inherits the Yujin SR (Super Real) figure-series legacy that anchors figure-collector relevance.
Brand family
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Figure families